Opening

This morning while reading I realised that I missed the opening aspect of a project, this first impression. So, here it is for you as a token of my gratitude.

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Before a project even begins, you faces creative choices.

• What's the first thing your audience will experience?
• The project title?
• The first line of communication?
• The first image?
• Where in the live of your enterprise will the project actually begin?
• Do you need a presentation or introduction?

The opening moments are a powerful opportunity to set the tone and create an impression. You can instil a mood, an image, or a metaphor that will give the audience a  reference to better understand your project.

“Whatever makes an impression on the heart seems lovely in the eye.”

-Saadi.

Should you wish to share…